After several weeks of meetings, we finally had some time to compile our thoughts and develop a rough draft for our strategic plan. Creating an initial
outline helped us realize which statistics will be required to test our hypotheses, and helped guide our meeting agenda for the coming weeks.
The next few weeks will be focused on obtaining more statistics, analyzing data, and meeting with more organizations (mostly financial institutions) to
finalize our recommendations. A meeting with a local development bank revealed that a previous initiative to increase lines of credit to farmers was very
unsuccessful. While some programs do exist to promote loans to the coffee sector, their adoption has been scarce due to a lack of qualified farmers (most
are already heavily indebted and can’t open new lines of credit). This is a unique aspect of El Salvador’s coffee industry that will need to be
incorporated into any financing schemes.
After studying coffee for many weeks, we finally found a coffee shop that carries farm/variety specific beans from El Salvador. Reading about coffee and
seeing it grow is one thing, but tasting the fruits of the labor has helped me develop an even stronger appreciation for the high quality beans that El
Salvador produces. In addition to having great coffee, the baristas at the coffee shop were no strangers to making latté art, such as the dragon shown